Hanuman Beverages Co, Ltd is pleased to announce that Khieu Sarvorneat has been appointed as the new CEO of the leading Cambodian drinks company, effective as of September 15, 2023.
Khieu Sarvorneat has held prominent roles in local business operations, and has a wealth of management knowledge in both the food and beverage and real estate industries.
He is also the CEO of Hanuman Estate, with its The Anajak residential development project situated on more than 300 hectares along National Road 5.
With the appointment of a new CEO, Hanuman Beverages is looking forward to the further development of its brand and its products, as well as to the next stage of significant progress under its strategic direction.
The planning and execution of its initiatives and new strategic development will enable Hanuman Beverages to expand its competitiveness in both national and international markets, and ensure a sustainable business.
Khieu Sarvorneat expressed his joy at having the opportunity to contribute further to Hanuman Beverages as both the new CEO and as a board member.
“As the new CEO of Hanuman Beverages, I will continue to carry out the company’s mission and uphold its vision of developing innovative strategies that place a strong emphasis on stability and the quality of products.
“In the near future, we will adopt new strategies to increase production and expand distribution to respond to the current market and to customers’ increased needs.
“In particular, we continue to have a strong determination to participate in the implementation of government policies, focusing on product quality as well as the employment of young people to contribute to the economic development and growth of the country,” said Khieu Sarvorneat.
Hanuman Beverages currently distributes its quality products – which include Hanuman Premium Lager, Hanuman Black and Neak Beer – throughout Cambodia.
The company’s “highly committed to goal” is being “recognised for beverages of the best quality and popularity that raise the reputation of Cambodian beverages to the highest level with innovation recognised internationally”.
And to that end, Hanuman Beverages has broadened the scope of its business by shifting from a domestic to an international market distribution focus, with Hanuman Premium Lager and Hanuman Black now available in Thailand and Australia.
Hanuman Beverages was founded by Cambodians with investment of around US$160 million and is outfitted with innovative European technology in compliance with the highest standards.
In accordance with the directives of the Cambodian government – which has supported employment and the local manufacturing industry – the company is well prepared to contribute to the economic development and growth of the Kingdom.