Investing may be a scary task, particularly for young people who are just starting out in their financial journey. However, understanding and implementing effective portfolio management practices can significantly improve their investing performance. 

Therefore, this article will explore the essentials of portfolio management, including how to build a diversified portfolio, the importance of effective management and best practices for maintaining a successful investment strategy.

I. What is Portfolio Management?

Making investment selections to meet a set of financial objectives is both an art and a science. Portfolio management includes selection, monitoring and adjustment of a collection of investments, known as a portfolio. 

The goal is to balance risk and return in a manner that aligns with the investor's objectives and risk tolerance. For young investors, this means crafting a strategy that allows for growth over time while managing potential risks.

II. How to build a portfolio

Building a portfolio involves thoughtful planning and strategic execution. To create a solid investment foundation, start by defining your financial goals – whether you’re saving for a house down payment, planning for retirement or aiming to build long-term wealth. Your goals will guide your investment choices and time horizon. 

Next, assess your risk tolerance, which refers to your ability and willingness to endure market fluctuations. Young investors typically have a higher risk tolerance due to their longer investment horizon, allowing them to recover from market downturns. 

Third, diversify your investments across various asset classes such as stocks, bonds and cash to spread risk, as each class has different risk and return profiles. 

Fourth, create an asset allocation plan by deciding how much of your portfolio to allocate to each asset class. 

Finally, regularly monitor and rebalance your portfolio to ensure it remains aligned with your goals and risk tolerance. Investments may grow at different rates, so rebalancing involves adjusting your portfolio back to its original allocation to maintain your desired risk level and investment strategy.

For example, Liza begins by selecting asset classes that align with her long-term investment horizon and risk tolerance. To achieve potential growth, she allocates a substantial portion of her portfolio to stocks. To offset the risk associated with her stock investments, she includes bonds for added stability. Additionally, she maintains a portion of her portfolio in cash and cash equivalents to cover emergencies and short-term needs. 

III. Why diversification is key
 
Diversification is a fundamental principle of portfolio management, crucial for managing investment risk. It involves spreading investments across different asset classes, industries and geographical regions to minimise the impact of any single asset’s poor performance on your overall portfolio. 

This approach is vital for several reasons. Firstly, it reduces risk by ensuring that the performance of any single investment has a limited effect on your overall portfolio. 

Secondly, diversification helps smooth out returns over time, as various assets react differently to market conditions. Stocks might excel in a robust economy, while bonds can offer stability during economic downturns. 

Lastly, a diversified portfolio enhances opportunities by exposing you to various markets and sectors, which increases the potential for returns and allows you to capitalise on opportunities across different investment areas.

For example, Liza’s portfolio is diversified across different asset classes such as stocks, bonds and cash and within asset classes, she invests in different stocks and bonds. In terms of asset allocation, she decided to allocate 70% of her portfolio to stocks. She puts 20% into corporate bonds to ensure stability and steady returns. The remaining 10% is kept in a high-yield savings account, providing liquidity and a buffer for emergencies. 

When choosing specific investments, Liza selected a diversified range of stocks, including ports and the water, education and banking sectors for broad market exposure. For her bond investments, she opts for a mix of corporate bonds. Her cash is placed in a high-yield savings account to ensure easy access. This way, if one investment performs poorly, others might perform well, balancing her overall risk.

IV. Why is portfolio management important?

Effective portfolio management is crucial as it helps achieve your financial goals by ensuring your investment strategy aligns with your objectives, whether you’re targeting long-term growth or short-term gains. 

In addition, it aids in risk management by balancing risk and return; regular assessment and adjustment of your investments can help mitigate potential risks and avoid significant losses. Well-structured portfolio management optimises returns according to your risk tolerance, enabling you to identify and capitalise on opportunities for higher returns. 

Finally, effective portfolio management offers adaptability, allowing you to adjust your strategy in response to changes in financial markets or personal circumstances, ensuring that your approach remains relevant and effective over time.

V. Best practices for portfolio management

To ensure effective and successful portfolio management, it is crucial to adhere to the following best practices.

First, start investing early, as beginning at a young age allows you to leverage the power of compounding growth. The earlier you invest, the more time your money has to grow through reinvested earnings and interest.

Staying informed is also essential; keeping up to date with market trends, news and various investment options enables you to make well-considered decisions and adjust your portfolio in response to changing conditions and opportunities.

Regularly reviewing and rebalancing your portfolio is another important practice. Periodically assess your portfolio to ensure it aligns with your financial goals. In addition, consider rebalancing your investments to help maintain your desired risk level and asset allocation, making adjustments as necessary.

Lastly, seek professional advice. If you’re unsure about managing your investments on your own, consult a financial advisor. Professionals can offer personalised guidance and strategies tailored to your specific financial situation and objectives, helping you navigate complex decisions and optimise your investment approach.

For example: Liza began her investment journey at the age of 25, giving her investments time to grow and benefit from compounding returns, as her primary goal is to save for a down payment on a house in 10 years. 

To stay informed, she follows market trends and economic news to make informed decisions and adjust her portfolio as needed. Liza reviews her portfolio every six months and rebalances as necessary to maintain her desired asset allocation. Occasionally, she consults with a financial advisor licensed by the Securities and Exchange Regulator of Cambodia (SERC) to ensure her investment strategy is on track and to receive personalised guidance.

***Disclaimer: This article has been compiled solely for informative and educational purposes. It is not intended to offer any recommendations or be considered as investment advice. The Securities and Exchange Regulator of Cambodia (SERC) and Post Media Co Ltd are not liable for any losses or damages resulting from using it in such a manner.