Joint Collaboration to Foster a Greener Sihanoukville

Bay of Lights Entertainment (BOLE), Cambodia’s leading hospitality and asset management company, and Millennium Destinations (MD), an impact enterprise recognised for championing sustainable and inclusive ecosystems in Southeast Asia, have joined forces to drive sustainable tourism in Cambodia.

The collaboration will kick-off with the Cambodia Branding Forum – Sihanoukville Chapter, a pivotal event focused on fostering value and opportunities through positive tourism development, marketing, and branding. By combining the strengths of both organisations, the partnership aims to enhance the travel industry, promote responsible tourism practices and position Sihanoukville as an attractive and competitive destination for eco-conscious travellers, businesses and residents.

Partnership Announcement

Through this alliance, BOLE is dedicated to fostering sustainable practices that align environmental stewardship with economic development. The partnership aims to drive meaningful change within the travel and tourism sector, to enhance exposure, attractiveness and several initiatives, through shared communication channels and networks. Marking a significant advancement in responsible tourism, BOLE’s mission focuses on delivering memorable and eco-friendly experiences for travellers and visitors while reinforcing its commitment to community and environmental responsibilities.

Cambodia Branding Forum – Sihanoukville Chapter

BOLE and MD are also proud to announce the upcoming Cambodia Branding Forum – Sihanoukville Chapter, scheduled for December 13th at the iconic Bay of Lights venue. The joint forum will gather government officials, key industry leaders, media and tourism insiders to discuss and advocate for more sustainable tourism strategies and policies. Participants will share insights, explore best practices and contribute to shaping a more responsible future for tourism in the Kingdom.

“We are thrilled to officially announce this collaboration, as it endeavours to establish Sihanoukville as an exceptional destination,” said David Richard, Managing Director of Bay of Lights.

“By combining our efforts to co-organise the Cambodia Branding Forum – Sihanoukville Chapter, we can benefit both the environment and the local economy while fostering discussions around sustainable practices that are both sound business practices and economically viable solutions.” 

“Our collaboration with Bay of Lights Entertainment reflects our mutual dedication to sustainability and community development, and we both believe it will drive impactful change in Sihanoukville,” said Catherine Germier-Hamel, Founder and CEO of Millennium Destinations.

“Together, we'll leverage our strengths to promote sustainable tourism and support Sihanoukville's growth.” 

 

About Bay of Lights Entertainment

Bay of Lights Entertainment is the leading entertainment, hospitality, and asset management company behind Sihanoukville’s most popular leisure attractions, including Sihanoukville Adventure Club, Nitro Kart Circuit and FlyMax Reverse Bungee. The company operates a diverse collection of entertainment facilities within the Bay of Lights master-planned development in Ream City, driving Sihanoukville's tourism growth through exceptional service and memorable guest experiences.