Aun Sokunthea is the founder of an enterprise that has been producing balms for three generations. PHOTO SUPPLIED
In Cambodia, dragon balm and herbal oil are much sought after, especially by the older generation. These natural remedies are commonly used for headaches, dizziness, skin problems and sprains.
Despite a high local demand, imported products seem to have the upper hand in the market, leaving domestic producers needing more recognition and support.
Stepping into the scene, Aun Sokunthea – with her enterprise Venerable Kan Sophannarith’s Dragon Balm and Herbal Oil – aims to revitalise the local market.
Her products are not only locally produced but also offer quality and effectiveness comparable to imports.
The enterprise continues a legacy passed down through generations, currently being steered by its third.
Sokunthea confidently states: “Both our balms and oils effectively relieve pain and sprains without causing heat or irritation. They don’t lead to rashes or itchiness, and both the young and old can use them. They provide benefits for muscle and skin health”.
She adds that their range of balms and liniments also help soothe minor skin issues, can be applied while participating in sports, and even used on other wounds.
Sokunthea stresses that their locally produced items, with their high quality and effectiveness, are capable of replacing imports.
In recognition of their quality, Sokunthea’s enterprise received a certificate of efficiency as well as a medal from the Chinese government in 2018. This recognition came when the enterprise showcased its products at an international exhibition.
She highlighted: “This product is an ancestral heritage. We have evolved from family-run operations and word-of-mouth promotion to using social media and exhibitions for advertising. This evolution has made information about our products easily accessible and has also broadened our customer base”.
Sokunthea further points out that their products are traditional medicines, produced using herbs that are locally grown.
“In the past, we used to forage for herbs in the mountains and forests. Now, we cultivate our own herbs and also source from local growers,” she adds.
The primary ingredients are 108 types of Buddhist balsam. This includes stems, leaves, and tubers, all of which are refined into oil.
Sokunthea explains: “We refine the ingredients during the dry seasons from January to March when the balm tubers are mature. The refining process takes up to 14 hours”.
The enterprise’s social impact is another feather in its cap. Sokunthea’s venture contributes to local communities by encouraging those with large lands to grow balsamic plants.
The enterprise purchases these plants for production. The business also provides job opportunities for women when they are free from domestic chores.
The brand’s name has significant meaning, as well.
“Our branding reflects the Cambodian people’s faith in Buddhism and the sacred effects of monk Kan Sophannarith.
“Also, our dragon logo represents the support and respect we receive from our countrymen,” says Sokunthea.
Sokunthea took the entrepreneurial plunge in 2010, recognising the demand for these home remedies.
She started with a modest capital of 20 million riel, spending it on basic materials and balsam cultivation. Initially, she rented lands for cultivation but now owns the land where balsam is grown.
In her concluding thoughts, Sokunthea appeals to her fellow Cambodians to continue their support for local products.
She expresses her pride in her business, which has allowed her to learn, share experiences, and showcase her products at international exhibitions, bringing attention to the potency and value of Cambodian herbal remedies.
