Customers across Phnom Penh have noticed red cloths covering the signage at The Pizza Company stores. EFG Cambodia wants to address this directly. What you are seeing is not a mystery. It is a transition. One that has been carefully planned, and one that comes with news worth waiting for.
The Pizza Company chapter in Cambodia is coming to a close. For over twenty years, The Pizza Company has been part of the lives of Cambodians, at family tables, at celebrations, and at the end of long days when only pizza would do. That history is real, and EFG Cambodia is grateful for every customer who was part of it.
For those who may have missed earlier announcements: EFG Cambodia publicly confirmed it’s acquisition by Palms Food International Pte. Ltd. — a Singapore-based food group with over three decades of experience operating across the region. That ownership transfer has been on public record since early April 2026.
What comes next is something EFG Cambodia has been building toward for some time. Cambodia’s food and beverage market has grown into one of the most dynamic in Southeast Asia. Cambodians today are informed, discerning, and proud of the experiences they choose to invest in. That growth is precisely what makes this next step possible.
EFG Cambodia is launching its own Cambodian pizza brand, built from the ground up, designed around what Cambodian customers love, and owned entirely by Cambodia. This is what has been in the making. And it is coming very soon.
“The consumer base here has grown in sophistication faster than almost anywhere else in the region. Cambodians are not just open to new food experiences, they are ready to own them.
That is why we are here. And what EFG Cambodia is about to announce matters beyond the business itself.”
— Michael Chick, Managing Director, Palms Food International
“I have been part of this for a long time. I have seen this market grow, I have seen what Cambodians want, and I know what we have built here.
This new brand is not something we decided overnight. It is the result of years of listening, learning, and believing that Cambodia deserves something it can truly call its own.
I am proud of what we are about to share. And I believe Cambodia will be too.”
— Virak Tep, General Manager, EFG Cambodia
Further details on EFG Cambodia’s new brand will be announced in the coming weeks.